Docs / Product

Brand voice

Every article is written against a brand profile that Contentcron builds from your site and you refine. It has five parts, all editable under Brand voice in the app:

Voice traits

Hard parameters the writer must obey: formality, technicality, perspective (we/you), humor, sentence length. Set as dropdowns, not prose — unset traits don't constrain.

Voice description

The fuller prose picture of how you write, drafted by the crawl from your site's actual copy.

Writing rules

Concrete do / don't rules, one per row ("Don't: call anything seamless"). The writer treats them as law.

Company facts

What the writer may claim: products, features, customers, pricing. Nothing outside this gets invented — articles ground claims in research and these facts only.

Style examples

Excerpts from your existing blog (found via your blog or sitemap URL) that the writer imitates for structure, length, and rhythm.

The crawl

Project creation (and the Re-crawl button) fetches your site, reads the pages that matter, and fills the profile. Colors for the cover style are extracted from your HTML and CSS directly — theme-color meta, web manifest, stylesheet usage — so the palette is your real palette, not a guess. The crawl never overwrites silently while you sit in the editor; it runs when you ask.

Cover style

One style renders every cover: background, text, and accent colors plus a motif (corners, grid, dots, diagonal, or none). The Brand page shows a live preview and color pickers; changes apply to the next published article.

Via API

Everything above is readable and writable through GET/PUT /api/v1/projects/:id/brand — see the API reference.